Indie, Over 50

The Hustle: How Katrina Burgoyne Cracked the Social Media Promotion Playbook

258 views · 5d ago · 57:25

What does it actually take to survive and thrive as an independent artist in today's digital music world? In this episode of Indie Over 50, John Huggart sits down with Nashville-based, Australian-born singer-songwriter Katrina Burgoyne. Katrina is 38, well short of Indie, Over 50 - but shares her experience - navigating Social Media marketing in our modern era.

Topics: The Origin Story and Nashville Inspiration · Why Moving to Nashville Was a "Do-or-Die" Choice · Redefining Success at 38: Breaking the "Washed Out" Label · The Birth of "Spicy Country" and Finding a Unique Niche · How my Social Media Spiked · The Business Reality: Streams, Revenue, and Goal Setting

📚 Book mentioned: Buy the book

Is Spotify playlisting dead? Vanity, Fails, Scams – and what still works

689 views · 2w ago · 12:10

Even though standard playlisting as we knew it is dead, there are still 3 strategic reasons to use it—and better alternatives to grow your music! LINKS MENTIONED IN THIS VIDEO Listen to What Emily Has Seen by Project Reverb Submit your music to the Indie Over 50 Community Playlist (Free)

Topics: The $200 Playlisting Failures: SubmitHub, SubmitLink & SoundCampaign · Breakdown of Results & Low Stream Numbers · Why I Spent $200 More on Daimoon Playlisting · The MusoSoup "Scam" & Customer Service Breakdown · Alternative approaches and summary

From LA to Germany: Building a Thriving Country Line Dance Community After 50 | Rita de Los Angeles

341 views · 1mo ago · 56:23

Guest: Rita de Los Angeles

In this episode of the Indie Over 50 Interview Series, host John Huggart sits down with the phenomenal Rita de Los Angeles— @RitadeLosAngeles an American country-rock singer-songwriter now living on a "music farm" in Germany.

Topics: How Singing Cured 50 Panic Attacks a Day · The Story Behind Her Song "Zero" (Overcoming Ageism) · Financial Discipline: Making Music Pay for Itself · Revolutionary Marketing: Using WhatsApp to Collaborate with Audiences · The "Dirty Word" of Marketing for Artists Over 50 · Critical Advice for Indie Artists Over 50

Indie, Over 50 Sampler Session - Sampler Session 2

991 views · 1mo ago · 2:01:09

The second ever Indie, Over 50 Live Stream will feature 30 fresh Indie, Over 50 YouTube videos. The sample will include 1 to 2 minutes of the song and introduce you to the amazing talent of Indie, Over 50 artists in a variety of genre.

"Millions of Radio Plays": Staying Power and DIY Promotion with KC Armstrong

592 views · 2mo ago · 41:36

Guest: KC Armstrong

Ever wondered what happens when you finally record those three albums' worth of material you've been sitting on for 20 years? In this episode of the Indie, Over 50 interview series, host John Huggart sits down with Canadian singer, songwriter, bassist, and producer KC Armstrong. After retiring at age 63, KC decided it was finally time to finish his massive backlog of original music.

Topics: Turning Retirement into a 3-Album Studio Mission · Charting Top 10 in Canada with Self-Produced Music · The 20-Year Surprise: Hearing His Music on the Radio Unplanned · Schooling with Master Producer Greg Wells · Studio Tech: Pro Tools, Apollo Interfaces, and Living in Melodyne · International Independent Chart Placements & Awards

Help Me If You Can - I Need Someone at Indie Over 50

594 views · 2mo ago · 3:08

Help! I need somebody... Not just anybody! You know I need someone... THE DETAILS This is a voluntary, non-paying, passion-driven role for someone who genuinely loves discovering and supporting indie music. Your main job will be helping me sort through tracks and keep our playlists fresh. If you’re interested in being on-camera or getting involved in other creative ways, I'm absolutely open to a chat about that, too!

Indie Over 50 Reaction: The AI Music Crackdown (Spotify, Suno & Suits)

983 views · 2mo ago · 14:54

Most importantly, the legal battle lines are officially being drawn. I dive into the massive legal updates shaking up the industry, including the landmark court judgments coming out of Germany and the ongoing class action lawsuits in America led by independent artists against Suno. We explore the complex debates of fair use versus outright stealing, and look at the legal grey areas that regulators and lawmakers are still grappling with.

Topics: AI Disclosure in Music Metadata · Suno Limits and AI Music Volume · The Legal Questions Around AI Music · What It Means for Indie Over 50 Artists · Why Indie Over 50 Doesn't Playlist AI Songs · Double Standard

The Swiss Army Knife for Indie Artists Over 50 (SubmitHub Review)

609 views · 2mo ago · 17:50

Are you releasing original music as an independent artist over 50? In this video, John Huggart breaks down SubmitHub—the ultimate "Swiss Army Knife" for indie musicians. IN THIS VIDEO How SubmitHub works for independent artists over 50 Free vs. Premium playlist pitching (Standard vs. Premium Credits)

Topics: Setting Up Your Profile · Playlist Pitching: Paid vs Free Options · Other Tools with Submithub · My Take

Stop Releasing Music Until You See These Results - Using My Blueprint

683 views · 3mo ago · 11:47

They say you should always taste your own medicine before giving it to others, so in this video, I do a complete self-assessment and data breakdown of my last two releases ("I Don't Belong Here" and "Turn Around"). We look at

Topics: Step 1: My Self Assesment - Assets · Step 2: My Self Assesment - Plan and Excution · Algorithmic Trigger vs. Paid Playlisting · Highlights, Lowlights & Radio Take-Up · Real Cost-Per-Stream Breakdown · 3 Big Takeaways for Indie Releases

From Superpowers to Kryptonite: The Reality of Being an Aging Musician

322 views · 4mo ago · 5:19

If you're an independent artist over the age of fifty, you may already know we have 4 incredible superpowers—our time, our purpose, our resources, and our deep life experience. But let's be entirely honest: we also have our own distinct version of kryptonite. Any one of these hidden traps has the power to stop our music completely in its tracks. If we want to move forward, we have to name them, face them, and beat them.

Topics: Kryptonite #1: The Double-Edged Sword of Time · Kryptonite #2: The Brutal Truth of Health & Aging · Kryptonite #3: Have We Quietly Lost Our Artistic Edge? · Don't Pack Up Your Gear! Beating the Kryptonite · What's Holding You Back? Share Your Story Below

How I Got Monetized in 2 Days: 3 Lessons for Any Niche

310 views · 4mo ago · 10:30

I got monetized in just 2 days... precisely 2 days under 600 days! Think monetization is only for certain niches? Whether you're a gardener, a chef, or an indie artist, the path to earning on YouTube is the same. In this video, I break down exactly how I got monetized in just 48 hours and share 3 universal lessons that any creator can use to reach that milestone faster

Topics: Why a 62-Year-Old Corporate Veteran Started a YouTube Channel · Win #1: Building a Clear Visual Brand (From Photos to Logos) · Win #2: Designing an "Offer" to Help Artists Find Their Tribe · Win #3: Keeping It Simple (How "We Need You" Hit 30k Views) · Learning From My Biggest Blunders

Hear No, See No, Say No .... Indie, Over 50 Reaction to Spotify 2026 Loud and Clear Report

359 views · 4mo ago · 6:40

Key Takeaways The $11 Billion Payout: Why the massive streaming numbers matter to independent artists. The 50% Shift: The surprising statistic about how much money is bypassing major record labels. A breakdown of the streams required to generate $50,000+ annually. The Power of Algorithms: How playlists like Fresh Finds, Release Radar, and Discover Weekly can instantly boost your career.

Topics: The Rise of the Independent Artist Revenue · Cracking the $50,000 & $100,000 Royalty Milestones · The Top Tier vs. The Rest of Us: 10-Year Growth Comparison · How to Get Discovered: The Importance of "Fresh Finds" Playlists · DIY Musicians: The Path to Streaming Success

Why Paid Ads Might Be the Most "Honest" Way to Promote Your Music!

223 views · 4mo ago · 13:59

You released your beautiful new song, but in an attention economy with 100,000 new tracks uploaded daily, will anyone actually hear it? Key Takeaways Why social media can feel like a facade, and how to present yourself authentically.

Topics: The 800-Pound Gorilla: Navigating Social Media · Does PR and Press Actually Move the Needle? · A Cautionary Tale: The Dangers of Sync Licensing · Playlisting Strategies: Your Own Lists vs. Third Parties · The Missing Piece: The Reality of Touring

Indie, Over 50 - Sampler Session

715 views · 4mo ago · 2:02:15

Guest: Sampler Session

The first Indie, Over 50 Live Stream will feature 30 fresh Indie, Over 50 YouTube videos. The sample will include 1 to 2 minutes of the song and introduce you to the amazing talent of Indie, Over 50 artists in a variety of genre.

Have You Been Shazamed? The Joy of Getting Discovered as an Indie Over 50 Artist

592 views · 5mo ago · 4:41

Imagine someone sitting at a cafe in Paris or walking down the crowded streets of New York City. Suddenly, they hear an amazing track floating through the air, pull out their phone, make a couple of taps, and instantly discover you—an independent artist. Have you ever been Shazamed?