1:25:48An 86-minute guide to finding PMF | Rob Snyder (Author, The Power of Pull)
55K views · 5d ago · 1:25:48
Guest: Rob Snyder
We discuss 1. The PULL framework: Project, Unavoidable, List of options, Limitations 2. Where the best startup ideas come from 3. Tactics for cold outreach and running your first sales call 4. Why Rob advises against design partners 5. Goblin mode: what to do when nothing is working 6. How to apply the PULL framework inside larger companies
Topics: The PULL framework: what makes customers buy · The “PULL” acronym · How Jump found pull with financial advisors · Why pull is discovered, not created · Selling to a person, not a company · Finding startup ideas through firsthand experience










